We all get spam emails like the one in the picture.
I get tons of them every day. It has to be said, they don’t all offer me international websites or square websites though!
However, I do find it surprising that despite the spam, growing regulations, and tarnished reputation, many agencies I work with find email a very effective new business tool.
I know of several agencies that get the majority of their leads through consistent, well executed, email campaigns to prospect clients.
I also know of agencies who don’t use it at all, despite the fact that they have access to a considerable database of quality contact details that they have gathered over time.
If email doesn’t form part of your agency marketing activity. Maybe it’s time to reconsider it?
STANDSTILL agencies abuse or ignore email.
STANDOUT agencies use email.
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