What Agency Owners Struggle With (And Who I Help)
Helping agency owners tackle the real challenges that stand between STANDSTILL to STANDOUT.
Who I Work With
The early years were fast, full of momentum. You grew through instinct, energy, and taking the work as it came. But now? Things feel heavier.
After a period of early growth most agency’s trajectories plateau. It can happen at any time, but I find that 7 years is a common timeframe, The “7 year itch” if you like.
Whatever the year, the game has changed.
Margins have thinned.
The team is bigger – but so are the responsibilities.
You’re managing more than leading.
And the adrenaline that fuelled growth has faded into something less satisfying.
You’re not failing. You’re not broken.
But you are stuck – somewhere between success and sustainability.
Between STANDSTILL and STANDOUT.
And whether you realise it or not, you’re facing one of the most common but least talked about truths in our industry:
You’re wrestling with agency owner challenges
Sound Familiar?
I work with founder-owners of independent marketing, digital, and creative agencies – typically with revenue between £400k and £1.9M.
You’ve built something real. But you’re stuck asking, “What’s next?”
Not just tactically – but strategically.
Not just for the business – but for you.
My clients typically:
Have been running their agency for 3 – 15 years
Are still heavily involved in delivery and day-to-day decisions
Feel the business has plateaued – commercially or strategically
Are unclear whether to scale, reshape, or prepare to exit
Want to step back from the weeds and lead with confidence
Are ready to be challenged – not just comforted
You’re not short on tools, tech, or advice. You’re short on space to think, and someone who’ll ask the right questions.
What We Work Through
Whether you want to scale, stay lean, or shape the business to sell – we start by clarifying which agency owner challenges you’re actually facing.
We’ll work through:
What growth looks like for you, not just in theory
Where your positioning and value are strongest
How your structure and team are supporting (or blocking) scale
Whether your business is building value – or just keeping you busy
And how to lead your agency in a way that’s more intentional, less reactive
This isn’t coaching.
This isn’t templated consultancy.
This is about thinking clearly and acting decisively – before the business forces your hand.
This Isn’t Right for You If…
It won’t land if:
You want someone to fix the agency for you
You’re not the primary decision-maker
You’re not ready to question how you might be getting in the way
You just want a process to follow, not a partner to think with
You’re not interested in growing, only in surviving
What You Get When We Work Together
When we work together, we build clarity and momentum around the right challenges – the ones that actually move you forward.
You get:
A sounding board with real agency – successful – experience
Commercial thinking grounded in reality
A partner who asks the questions no one else is asking
And structure that helps you lead better and grow stronger
Because moving from STANDSTILL to STANDOUT isn’t about a new process.
It’s about better thinking, braver decisions, and sharper direction.
Ready to solve your agency’s biggest challenges?
If what I’ve described sounds familiar, you’re not alone – and you don’t have to figure it out alone.
My advisory services are designed to move agencies from STANDSTILL to STANDOUT, with clarity and conviction.